Automotive Specialists

Aware specializes in Automotive Advertising. We don't just make ads and put them on television... We work day-in and day-out to make sure our dealers are successful. Aware can create your CRM Customer Experience, Pull CRM Sold Reports, Make changes to your web site. Add Pre-Owned Specials. And work with your manufacturer's compliance company to make sure all your advertising meets IDM guidelines so you Don't lose one penny of Coop Dollars. 
We work with all automotive vendors and third party lead providers.

Website Banners and Marketing

AWARE works with our dealers to find out what the current Month's incentives are from the Manufacturer. Once we have determined what makes the dealer wants to showcase... We begin to create specific offers for the home page marquee. Or if you have a content agreement with Dealer.com, Dealer Inspire, Dealer ON, Shift Digital, etc... We will work with your Manager and them to make sure all current offers are on the website.

Compliance & Approval - No Dollars Lost!

AWARE works with all Coop Approval companies to ensure our dealers don't take unnecessary strikes or lose valuable coop money. We get all assest pre approved before they go live and we keep all documentation so when they try to deny your claim. WE HAVE PROOF THEY APPROVED IT!

CRM Customer Experience & Reporting

AWARE becomes invaluable when creating real and unique customer experiences in your CRM. Don't just use the generic templates that the CRM companies have created. Let AWARE customize a customer experience based on how you want your customers treated. 

AWARE also runs month end reporting to determine how your Third Party lead providers are performing. Is the money you are paying Autotrader worth it? How about Cars.com... AutoUSA,Dealix, TrueCar, Leads Direct. AWARE helps you 

Digital Ad Coordination - Facebook Content - Instagram & Social Media Management

PPC / Remarketing / Auto Intending Customers.

Aware has decided not to do our own Digital Buying and PPC for Dealers. We find the specialization of Automotive has made it to where its best to work with a Digital Company with an automotive and OEM Understanding. With the arrival of Shift Digital and OEM control we now work with the approved vendors of the OEM. 

We focus on doing weekly or monthly calls with the vendor to monitor the Dealer's budget and performance. Then do a performance review every month to tweak and maximize results.

Facebook and Instagram

Aware will create Facebook Content and then Boost or Buy ads for our clients. This is a very transparent process where we share the exact billing and dashboard with the client and do not mark this service up.

Content and Creative Production
​TV • Radio • YouTube Channels •
Facebook Videos

AWARE can create any kind of Automotive television and radio commercial. Want humor? We can do that. Straight call to action retail? No Problem. High End Productions with Jibs and arial video? We do it all. We also create custom YouTube Channels that provide quality videos and help with SEO value for your Dealership.

Direct Mail - Email Database Marketing

AWARE has worked with most Direct Mail Automotive Vendors in the country and is very aware of what is being pitched month in and month out. There is always the "Hot" piece that has the promise of doing "Blockbuster Deal Totals" But you always need to research the pieces and the list. How protected is the list they are selling?

We work with all vendors in this space. Epsilon, Mudd, Force, Strategic Marketing, Neo Marketing, US Free Press, Heartland Direct and the list goes on and on.